India & SEA Market Study
India’s mobile app market is growing at breakneck speed, with mobile gaming platforms increasingly commanding a substantial share of the advertising pie. POKKT, India’s and SEA’s leading smart phone advertising platform for mobile games, has released a report, titled ‘The Power of Mobile Gaming in India’, offering the latest data and insights on mobile gaming trends in the country. The report was released in collaboration with Kantar IMRB.
With Over 2 billion players worldwide and 1.1 billion players in APAC alone, games have proven their popularity. At the global level, gaming market is predicted to grow continuously in the next couple of years. Together with the rapid increase of mobile users, it is believed that mobile games will take a significant share of the gaming market, as well as of total time spending on mobile.
POKKT与印度，MENA和东南亚的300多家顶级游戏和应用程序开发商整合在一起。 通过整合POKKT SDK，该地区的开发人员可以将其非付费用户货币化，并通过其应用中的高度针对性的品牌视频广告最大化有效每千次展示费用。