POKKT brings precision targeting to its ad serving product with a mobile-first approach to audience profiling. It's audience suite enables advertisers to target users across a wide range of segments spanning location, behaviour and demographics.

POKKT offers the following broad targeting options


Target specific Apps or App Categories


Target by Device Brand Model, Marketing Name


Target users coming from Wi-Fi, LTE, 3G, 2G


Target City, State, Country

Mobile Carrier

Target country wise Mobile Operators


Target by Age, Gender, Income, Marital Status etc.

Realtime Targeting

Target users based on realtime Weather conditions, Trends and Context

Battery Level

Target users based on battery level

Traget Audiences with Smart Geo

Smart Location

Target users hyper locally such as airport, supermarket etc. Reach customers who have visited relevant place atleast x times in past y days.

Smart Polygon

Reduce spillage and target users based on accurate polygon based targeting. Reach customers who have visited exact area atleast x times in past y days.

Geofencing/ Conquesting

Target customers who are around your locations or competitor’s stores in real time or who have visited the store in the last 30 days, anywhere in the world.

Location History

Target audiences based on location history by learning a user's journey in the real world.

POKKT additionally bring simple but powerful ways to traffic campaigns by providing capping rules and time parting rules which are governed and controlled by the operations

Day/Hour Parting

Target users on days of week, time of day

Frequency Capping

Restrict video impressions to daily and/or lifetime caps

To know more, feel free to reach out to our Sales team by clicking here

In addition to the above, POKKT has a very powerful Retargeting tool.


POKKT is integrated with over 300 Top Games and App Developers in India, MENA and South East Asia. By Integrating POKKT SDK, Developers in the region can monetize their non-paying users and maximize eCPMs through highly-targeted brand video Ads within their Apps.

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